Learn the basics of marketing by exploring the root causes of customer decisions. The main topics include branding strategies (for example, brand positioning, brand communication), customer-centric marketing strategies, and new market development (for example, channel strategies, marketing plans). After successfully completing this course, you can use the skills you have learned to deal with real-world business challenges, which is also a part of the Wharton Business School Business Foundation Special Course.。
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Computing for Data Analysis
The modern data analysis pipeline involves collection, preprocessing, storage, analysis, and interactive visualization of data. The goal of this course, part of the Analytics: Essential Tools and Methods MicroMasters program,…